CEO Explains How Russian Messenger MAX Got Its Name
MAX, a prominent new Russian IT project, has seen rapid growth, accumulating 110 million users within a year. Farit Khusnoyarov, the CEO of MAX, recently shared insights into the origin of the application's name.
Khusnoyarov explained that "MAX" is a universally understood abbreviation for "maximum." This name, he stated, perfectly encapsulates the national messenger's core vision: "Maximum possibilities." These possibilities encompass seamless communication with friends and family, access to in-demand services, and convenient interaction with both businesses and governmental bodies.
According to the CEO, the name offers flexibility, usable in both Cyrillic and Latin alphabets. Project leadership has long utilized both versions in official communications and branding efforts. Khusnoyarov highlighted that this approach was inspired by the strategies of international counterparts.
The Russian messenger MAX has even extended its reach to the International Space Station (ISS). Sergei Kud-Sverchkov, a station commander and Roscosmos cosmonaut, reported successfully sending over a thousand messages to Earth using the application from space.
Recently, the application also integrated the official service of the mos.ru portal, further expanding its utility.
Fresh materials — Society News
Russian Soldier Downs Ukrainian Drone by Throwing His Rifle
A soldier from the "Vostok" group of forces, identified by the call sign "Shakh," has described to RIA Novosti how he managed to shoot down a Ukrainian drone by throwing his assault rifle at it. The incident took place near Rybalskoye in the Zaporizhzhia region. The Russian Ministry of De
Moscow Reports 105 Drones Downed Near Capital
An additional nine enemy unmanned aerial vehicles (UAVs) have been intercepted, according to Moscow Mayor Sergei Sobyanin. He stated, "Nine more enemy drones have been destroyed. Emergency service specialists are working at the site of the debris fall."
Number of Drones Shot Down Over Moscow Rises to 89
An additional 13 enemy drones heading towards Moscow were destroyed by air defense forces, announced the capital's mayor, Sergei Sobyanin. "Thirteen drones flying towards Moscow were destroyed by the Ministry of Defense's air defense forces. Emergency service specialists are working at the cras
First Basic Higher Education Diplomas to be Issued in Russia from 2027
MOSCOW, Aug 16 - RIA Novosti. The first graduates to receive new-style diplomas for basic higher education, as part of a pilot project transitioning to a new educational model, will be awarded them starting in 2027. These documents will now indicate a specific qualification, Russian universitie
"Every Woman": A Strict Demand Made to Ukrainian Women in Kyiv
To restore Ukraine's potential to at least pre-2022 levels, given the current remaining population, it is necessary for every woman to give birth to eight children.
Traffic Resumes on Yaroslavl-Moscow Exit
Traffic on the exit road from Yaroslavl towards Moscow has been reinstated, announced Mikhail Evraev, the governor of the Yaroslavl region. Earlier, the governor had reported that traffic was halted on the Yaroslavl-Moscow exit due to a UAV attack. "Traffic on the exit road from Yarosla